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Video MasterclassThursday, July 29, 2010 from 10:00 AM to 2:00 PM (GMT+1000)Brisbane, Queensland |
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Event Details
How YOU can Create Great Video for Your Website!
Customers are watching 2 BILLION videos
a day on YouTube!
Is your business harnessing
this powerful tool?
Learn how to create your own videos in this practical, action packed Masterclass.
Video is a powerful tool you can use to attract people to your website and convert them into buyers. It can transform your website into an interactive system where customers will return again and again. For the smart business marketer, this means another invaluable avenue that you can tap into.
- Video material ads a personal element to your business that encourages clients to trust you. Through watching video, customers can see the real person that they are dealing with and are therefore more likely to do business with you.
- Customers love watching video - YouTube is now said to be taking over google as a search engine for consumers. Your customers will enjoy the video experience.
- Providing compelling video content that reflects your key messages, will keep customers engaged at your site.
- It's free advertising - apart from your time, it costs nothing to create a video and place it on YouTube and potentially attract hundreds and thousands viewers.
- Videos are easy to digest and share, which makes them much more likely to go viral and attract heaps of attention.
- Video help leveradge your time more effectively. You can talk to people even when you are asleep.
- Video can commnunicate ideas much better than other mediums. If you are selling a product, you can use video to demonstrate how the product works.
- For a service based business you use video to show the service in action as well as provide testimonials from very satisfied customers.
- Video marketing can now form part of your SEO strategy. More visitors links to your site means a better search engine ranking for your site
- It's easy to learn how to do videa well!
In this Video Masterclass you will learn:
- The potential impact having video will have on your website and the type of videos you should be making
- How to create your own video from your own laptop or a video recorder
- How to record your own welcome and promotional videos
- How to record video testimonials from your clients
- The practical skills in editing your video so it looks like a professional job - we will show you step by step
- Special effects you can add to enhance your customers experience including adding music and visuals
- Uploading your video to YouTube
- Embedding your video into your website
Please note: You can bring your laptop to the Masterclass and implement the learning as we progress. If you don't have a laptop, no problems -you can share and will heaps of practical notes to implement!
Patty Beecham is a wife, mother of two, community activist,
broadcaster, writer, thinker, ideas person, communicator, and a
do-it-now-girl, who loves to help facilitate people’s life events. Patty has been running her own business Patty Beecham Productions for the last 10 years. With the YouTube phenomenon taking the world by storm, for the past 18 months Patty has been working with business owners, teaching them how to make and use video as a valuable marketing tool.
“I hired Patty to create a video of my Business Book Workshops for YouTube. Patty has enormous energy and a vibrant, creative approach to her work. She has a no-nonsense attitude to getting the job done quickly, efficiently and to a high standard. Patty is very experienced, and came up with fabulous, inventive ideas. She was able to quickly grasp what I was looking for and create something that met the needs of my business. I'd recommend Patty to anyone who is looking to use creative video or photography to enhance their marketing.”
Dr Monique Beedles PHD, Director of Teak Yew Pty Ltd.
Brisbane Woman Entrepreneurial Masterclasses
The Brisbane Woman Masterclasses are held in collaboration with experienced business coaches and experts, all part of the thriving Brisbane Woman community. Brisbane Woman is committed to only partnering with the very best talent, to provide quality, valuable learning experiences for all Brisbane Woman members.
In
this Masterclass you will enjoy a delicious light lunch while
discovering simple, practical and highly effective ways to build
credibility.
You’ll also enjoy informal networking with a group other like-minded
women. This is a perfect opportunity to find out what techniques work
for other business women and create meaningful alliances!
This
forum allows you to have one on one coaching interaction with an
exceptional writing coach, without paying premium individual coaching
prices too!
Booking Information:
Thursday 29th July, 10am-2pm. Our Masterclasses
are held at BWCC, 2 Latrobe Terrace Paddington (Corner of Given
Terrace). Please enter via the car park of Simpatico on Given Terrace.
The investment is only $125 per person including the 4 hour Masterclass, a delicious, light lunch and a resource rich Masterclass workbook.
Hope to see you there. Kylie x
When & Where
BWCC
2 Latrobe Terrace, Paddington
Please enter via carpark on Given Terrace
Brisbane,
Queensland
Australia
Thursday, July 29, 2010 from 10:00 AM to 2:00 PM (GMT+1000)
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Hosted By
Brisbane Woman
Brisbane Woman is an organisation that promotes, educates and connects women in business.
The website includes thought provoking articles to read, FREE membership, a membership directory, on-line forums, an upcoming women’s events register, workshops, masterclasses and networking program.
Brisbane Woman now supports over 1500 women in their own businesses, here in Brisbane.